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January Shift 2021

January 2021 Sustainability News and Views Newsletter

Free Webinar:
Packaging LCA in the Automotive Industry

Thursday, February 18, 2021—1:00pm EST

Cummins Packages



In the automotive industry, we produce products which have a significant environmental footprint. The EPA estimates that about 28% of the annual greenhouse gas emissions in the U.S. come from vehicle use. Working in this industry means there is constant and increasing pressure to develop solutions which reduce our environmental impact. The question is, how can we be sure the decisions we are making realistically have a positive impact on our environment? In this presentation, we will review why using LCA methods for packaging design is important in decision-making and share examples of LCA packaging work done at Cummins. Cummins, Inc. logo

Presenters: William Murray, Packaging Engineer, Cummins, Inc.
                     JJ Webb, Global Packaging Engineering Director, Cummins Inc.

William Murray is a packaging engineer at Cummins, Inc.William Murray is a Packaging Engineer at Cummins Inc., and he received his B.S. in Packaging Science from Clemson University. In his current role he has had the opportunity to learn and about LCA methodology and tools.JJ Webb is the Global Packaging Engineering Director for Cummins, In.

JJ Webb is the Global Packaging Engineering Director for Cummins Inc. Her primary focus is working to establish the global Packaging Engineering function with specific aim on integrating environmentally sustainable packaging design solutions and processes through the end to end supply chain.

Register Here!

The Business Case for Sustainability Assessment

Coins with green growth


Organizations managing for sustainability focus on the “triple bottom line” — the three bottom lines of planet, people, and profit. Done well, strategies and actions that improve sustainability on the planet and people bottom lines will also improve the profit bottom line. But it can be a challenging task for any manager to identify the specific strategies, actions, and investments that will support their organization’s sustainability goals.

Read More Here...

Harness the Power of S-ROI for Your Organization

S-ROI diagram


Want your next project to achieve big sustainability impacts? Then you need a big sustainability strategy, that can pass muster with top-level decision-makers.

There’s no better tool for analyzing and presenting the environmental and social impacts of business plans than Sustainability Return on Investment (S-ROI). This rigorous methodology incorporates easily into standard financial frameworks and can reduce risk and improve project success.

Get a FREE 60-minute introduction to S-ROI’s potential for your organization on Feb. 3, 1pm ET. Then, dig deeper in a 3-hour session March 3 with our Director of R & D, Caroline Taylor— her practical, firsthand insights will help you integrate S-ROI findings into YOUR decision-making process.

Learn More & Register Here...


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Upcoming Online Classes

  Survey S-ROI (3 hrs.)March 3 

  Sustainability in Package Design (3 hrs.)
March 8-9 

  Handling Recycling in LCA (3 hrs.)
March 16 

  Evaluating the Social & Economic Pillars of Sustainability (3 hrs.)
March 17 

  Intro to Life Cycle Assessment (5 hrs)
April 13-14 

  Impact Assessment Methods (3 hrs.)
April 28 

Explore EarthShift Global's 2021 Complete Course Offerings

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Confused About Sustainability Terms?

Check Out Our Sustainability Glossary!

Definitions for Executives, Strategic Planners, Practitioners


Check out our FREE Impact Assessment Course

Recent Blog Posts

COVID and Climate Hope

New Advances in LCA Provide Quicker, More Robust Results—Learn More!
Most Effective Ways of Reducing Environmental Impact

Our New Video on Sustainability Attributes vs. Impacts:
How LCA Insights Help You Reduce Risk, Serve Customers Better

How O-LCA Can Identify Your Organization’s
Most Effective Ways of Reducing Environmental Impact

What is LCA’s Role in Quantifying Social Justice?


TheShift Sustainability News and Views masthead image was provided by Brooks Campbell (Reflections on Smith River, Wolfeboro NH)


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